Our target audience

After having a major group debate on our target audience we have now decided that this music video (Too Close) will be aimed at people who live in the countryside, now in the countryside R and B music is not really that popular mostly all types of rock and souls are often listened to as a result we believe that “Marcus Green Too close” will meet their expectations and taste. We expect many of these people listening to this sort of song to live in areas such as Kent, Durham, Essex, Canterbury and more.

Canterbury will make a very good ideal audience 

Gillingham

Notice how quiet it looks this just reinforces the target audience we were aiming for as o ur target audiences are ones who keep to themselves and don’t let the music influence the way they behave in terms of negative violence etc.

Gender

The gender we chose was women as this song is mostly to do with the ups and downs of a relationship, this appeals to women because they are able to relate to the real life situations or life crises that have happened to them with this song. We can't really see men listening to this but they can although we are targeting this at women.












AGE
The age of the audience is 18 to 25 originally but after allot of negotiations we have decided to extend the age group from 18 to 35 as you are never too old to experience ups and downs during a relationship (nobody’s perfect) . The youngest age is 18 so we would expect to find many university students or people applying for UCAS to be listening to this, the oldest is 35 so we would see these people as being in the prime of their career. As you can see our target audience is very specific.

graduates 

Spare time

The audience we  are aiming for are not only from the above categories but also do a hybrid of things during their spare time such as reading magazines, or as they are from the countryside we expect them to do bike riding or read newspapers from the local shops.

mountain bike riding

Gadgets

Our target audience is are highly sophisticated so they should at least on the following items..

I PAD

Transport 

This genre of rock and soul links to the intended audience because of the location most of the UK British rock songs are not in busy streets its more quiet and peaceful.